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Case Study: National Vitamin Brand Newsletter Sponsorship

How a leading vitamin brand achieved exceptional engagement with military family newsletter advertising, demonstrating the power of strategic military spouse marketing campaigns.

The Challenge

A national vitamin brand wanted to increase awareness among military families and drive consideration for their product line during a key seasonal period.

They chose to sponsor our newsletter as a Presenting Sponsor for three consecutive sends to build consistent brand presence and test messaging resonance with our audience.

What We Did

Hero Placement

Logo and brand message featured prominently at the top of each newsletter

Tailored Messaging

Custom messaging focused on supporting military family wellness and immunity

Full Metrics Report

Detailed report of all campaign metrics

The Results

Exceptional performance metrics that exceeded expectations

41%
Brand Recall

Readers remembered the brand after seeing the sponsorship

62s
Median View Time

Average time readers spent with the email

23K+
Total Reach

Across three newsletter sends

Additional Insights

Open rates averaged 48% across the three sends
Strong association with "supporting military family wellness"
"The engagement metrics exceeded our expectations. Not only did we see strong brand recall, but the audience's intent to purchase showed this community truly values brands that support their unique lifestyle."

— Marketing Director, National Vitamin Brand

Ready to connect with military families?

Let's discuss how newsletter sponsorship can drive awareness and engagement for your brand.

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